Kuai Kuai Culture

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There’s a unique practice in Taiwan of placing green snack bags on top of electronics. This is Kuai Kuai, a regional and modern superstition (earliest documented case in 2008). It’s common in the IT industry and has been expanding to other industries.

Kuai kuai translates to obedient or well-behaved the hope is to ensure systems are well-behaved and continue operating. It’s limited to the workplace and can be found on many different types of machines:

  • server rooms
  • ATMs
  • vending machines

There’s a food snack company called Kuai Kuai that started in 1968. They produce snacks such as cookies or puffed corn. Their puffed corn comes in a green bag and has been used as the product of choice, because of the company name and the bag colour.

There are a few conventions surrounding kuai kuai:

  • the snack should not be expired. I presume deities would be offended by your half-hearted offerings
  • the bag needs inspected occasionally for damage. Presumably, nobody wants surprise pests near these systems.
  • you shouldn’t mess around or eat the snack. It’s an offering, duh.
  • colours are significant: green is for electronics, yellow is for finance (gold and riches), and red is for romance

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